"While the RIAA continues to sue people for p2p file sharing, the record labels have made an about-face and given their blessing to users sharing MP3s via the social networking site imeem.com. In May this year the site was being sued by Warner for allowing users to upload photos, videos, and music to share. However to everyone's amazement, instead of being flattened, imeem.com managed to convince the label that this free promotion was a good thing. In July imeem.com signed a deal with the label. Since then the site has added Sony, BMG, EMI, and now the biggest fish of them all, Universal. Imeem now has the royal flush of record labels supporting its media-sharing service, each getting a cut of the advertising revenues generated by their catalog. Finally someone has figured out a way to do 'YouTube for MP3s' without getting sued out of existence."
I would say that with this observation, once again the big 4 is thrashing to accumulate lost revenue by making some rather historically unorthodox decisions including going against their very morality they have touted for years. Lets not forget that the music industry is still dying a horrible death with its current business model and it has been voiced in the reflection of the CEO of Warner Music stating that the war with their own consumer base was wrong and how EMI started selling non DRM'd tracks to iTunes coupled with a threat of the stopping of funding for the RIAA by EMI.
It's pretty much not going to matter what the labels do at this point because the consumer base has splayed out into such a diverse area of music collection that the very act of gaining that base back will be just like herding cats. So why not go to Yummykind.com or Craque.net and grab some free tracks today or support the artists by buying tracks from Craque on iTunes
Wednesday, December 12, 2007
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